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The Project:

Southern Comfort Sustainable GWP

Orange Wave

The Project:

Southern Comfort is a brand full of spirit, secrets and twists, and uniquely one of a kind. Brand owner Hi Spirits asked for our help to find a suitably desirable gift-with-purchase item to support an off-trade promotion that importantly had a key focus on sustainability.

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Our Solution:

With our experience of sourcing sustainable products, coupled with track record for delivering great GWP merchandise, we immediately set about collating a range of unique products that we felt would help drive ROS in the selected retailers by giving consumers something full of spirit. Southern Comfort chose our recommendation of a full colour, highly desirable drinking vessel made from sustainably sourced bamboo.

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Our Results:

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23,000 delivered on budget and on time to a very tight deadline

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Technically design process to also ensure ease of attachment to bottle in store

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Successful end-to-end sustainable project designed with the end in mind

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